Artur Ramon from art gallery to art management center
Artur Ramon Art, historic art gallery and antiques, will close next October local street of La Palla and will reopen at the end of the year or early 2017, in a space of 660 m2en Street Bailèn, ground and floor, old textile manufacturing and be accessed only by appointment. But beyond the change of location, it is “a change of business model with which we reposition ourselves and face the growth in the international market. We will no longer be a gallery open to the public exhibitions, and we will become a center of art management, “explains Artur Ramon, third generation of the family.
The gallery owner Ramon have documented activity since 1911 in Reus, and in the 20s the great-grandfather moved to Sitges. The current business grandfather started it in 1942 in Barcelona, and in 1989 expanded to father Artur Ramon gallery. “Fifteen years ago we started thinking about internationalization, it means to be in the best fairs: TEFAF Maastricht and the Paris Motor Show.” To take this step, Ramon explains, “we were coming generalist tradition, and we specialize in drawings.”
In this model change, Artur Ramon Art is inspired by what already works in London or New York, where there are “art management centers which also offer added value study, assessment or consultancy. We are not only dedicated to buy and sell standard product: there is a cultural, patrimonial background. A work study, valuation, now did tangentially, and we want to become part of our core business “. In parallel, he wants to focus his collection in a higher market segment: “In the coming years we plan to invest between 1.5 and 2 million pieces of quality to grow.”
The company, headed by Artur Ramon and his sons Artur and Mònica, employs seven people. Currently, drawing and painting and represent 80% of the business, which in the last year was about
2 million euros. 70% of sales are made to international customers, mainly collectors or museums ( “this year we sold two drawings at the Rijksmuseum in Amsterdam and the Fine Arts, Boston”).
His forecast is that “in four years we could double the volume of sales, not the number of operations”; currently, about 50 transactions performed