The association of luxury shops will be present for the first time at FITUR fair to attract new customers in emerging markets with high purchasing power
Be a VIP on Passeig de Gràcia will be getting a desired goal for many tourists who have shopping trip among its priorities.
The Friends Association Passeig de Gràcia has created a new card, the Welcome Card Vip, whose beneficiary is entitled to the best care, hospitality and discounts at over 100 shops, hotels and restaurants as well as options to skip the queues at the places of cultural interest. A card only available tourist affluent part of a marketing plan with which the luxury shops ride more if possible seek to increase the flow of tourists and visitors this commercial artery.
The association will participate for the first time from today in the new edition of FITUR tourism fair that takes place in Madrid, particularly in the Shopping Desk No. 7 Hall 8 of IFEMA, where it is planned that some agreements with major are closed travel agencies luxury markets such as Russian, Chinese, Arabic or Mexican. Markets that are already customers of Passeig de Gràcia but now can design source your shopping experience: shops prefer to visit without the toll fees, passes new exclusive collections, tastings and snacks to taste, personalized attention and their own language … it’s “experience packages” that the association is closing directly with the main agencies of luxury, which will also manage the Welcome Card Vip, will distribute personalized and with an expiration date among its best customers.
“The Russian likes shopping, but also the culture. For the Chinese, the very high purchasing power, is trendy, fashionable and trendy. Not interested almost nothing or very little gastronomy. They come with the shopping list for them and their family and seeking the ultimate in fashion and accessories, “explained officials of the association, which also suggest the Mexican as emerging luxury market whose main demand is to have a personalized and differential.
The new shares of the Friends Association Passeig de Gràcia part of the marketing plan from 2015 which is also the new web APP and ride and bus The ShopPink Bus, shuttle transportation service which facilitates the connection type passenger major cruise from the Port of Barcelona to the promenade and its environment.
Courtesy Avantgarde Limousine Barcelona